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The Center For Advertiser Intelligence

Data Driven Business Intelligence for the Advertising Industry™

Voice of the Advertiser

Advertiser Perceptions is the global leader in data-driven business intelligence for the advertising industry. Our exclusive insights, practical advice and expert guidance produce solutions that deliver results and enable our clients to thrive in today’s complex and competitive advertising market.


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Make the most effective use of your time and learn the ESSENTIAL information you need to make smarter advertising decisions. With this new online tool, you'll identify obstacles and find the data-driven insights that help you solve your most pressing advertising challenges.

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Intel Briefs

Enabling better, more informed advertising related decisions. Intel Briefs provide a unique, peer-group perspective on industry topics of importance to advertisers. Developed using Advertiser Perceptions proprietary intelligence, each Intel Brief provides subscribers with unique, quantitative insights based on advertiser plans, opinions and directions.

The 4 Most Critical Planning Insights for Social Media Advertisers and Their Agencies

3 Critical Media Insights All Marketers and Their Agencies Should Know

4 Critical Insights All Marketers Should Consider Regarding Their Agency Relationship


Coming Next


June 20th – Trump's Effect on Global Advertising

June 27th – Biggest Challenges to Marketers

July 11th – Best Sports Advertising Opportunities

July 18th – Full Service Agency Survival

Insights Archives

Simply click on the link below to see our archive of Weekly Insights.


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  • Identify obstacles and find the data-driven insights that help you solve your most pressing advertising challenges.

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Insights Archive

Click on any of the insight titles below to see the associated chart, analysis and 3-minute interview.